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A new report from the Boston Consulting Group has revealed that including men key to the chances of your gender diversity initiative's success. 96% of companies where men were actively involved in initiatives report progress is being made, compared to only 30% success rate in organisations where men are not involved. The report found that younger men in particular were the most valuable allies, with support for family friendly initiatives much higher from men under forty than those over forty, even when those men did not have children themselves.
enei chief executive Denise Keating commented:
“Allies are crucial to the success of any endeavour, and even more so if one’s allies are in the dominant leadership group. This research means two things: that the male leaders of tomorrow will be far more supportive of female talent in the workplace and that women need to work with their male colleagues to break the glass ceiling.
“It is important to avoid a “them and us” mentality when addressing underrepresentation in diversity; white, straight males are often identified as losing out to diversity initiatives, but an inclusive workforce benefits everyone in the organisation. It is very encouraging that the men under 40 in this study recognise this and are working to change the current situation.”